FULL SERVICE
Website Design
Visually pleasing layouts with compelling content and striking imagery. Promising a memorable user experience (UX).
Beautifully Designed Websites to Showcase Your Products, Connect Your Family & Build A Lasting Legacy
Small Business
E-Commerce, Bloggers and Startups.
New to E-Commerce or Blogging? I will create a brand-new website from scratch.
- Using Premium Themes for WordPress CMS (Content Management System)- 1000’s to choose from.
- Integrated E-Commerce for secure selling and payment processing.
Your Website will be:
- Responsive- Render and perform elegantly across all devices from desktop to mobile.
- Optimized (SEO)- To ensure high search engine rankings.
- Secure (SSL) Encrypted to obtain the HTTPS URL.
- Social Media Integration. Your Brand will be consistently promoted across all platforms, strengthening your companies image.
Supplemental Web Development Services:
- Image editing and resizing
- Copy writing- Products, newsletters, advertising and promotions
- Social Media Creation
- Photography- studio or on site
- Hosting Services- Temporary on ongoing
- PPC Advertising- Advice and assistance on Pay Per Click advertising through Google and others.
- Management-On going maintenance and site updating
- Inventory Management for E-Commerce. Cross platform integration with Amazon and others.
- Data Base management
If you intend to engage in Internet Sales then E-Commerce and Digital Marketing are of utmost importance. Read more about them below.
Family Blog Website
A private, intimate alternative to social media
The central hub for all family communications. A gathering place for exchanging ideas, recipes, photographs, videos and plans for the next family reunion. The best way to stay connected to your clan, tribe, or pack…you know, your people.
ATTRACTIVE, INTUITIVE, EASY TO USE AND UPDATE
Like most your family members are busy, distracted and spread across multiple cities, states and possibly other countries. Keeping in touch, being up to date and engaged has never been more important or more challenging.
Sure you’re on Facebook, Instagram and other social media. They have their place. But also a big downside: They are full of ads, distractions and actually designed to “take you down the rabbit hole” of conspiracy theories riddled with anger.
Why Use Me?
There are a number of Do It Yourself- Build Your Own Website companies out there. Despite what you read designing, building, and maintaining even a small “simple” website is not easy or trouble free. They require a lot of work to maintain, update, repair and keep fresh and exciting. It is never as easy as “click-n-drag” to create a website you want to be proud of.
I will work closely with you to create a beautiful, full featured, optimized website that will render elegantly across all media devices. It will be private, secure and limited to only those you wish to have access. You select one or more themes from among 100’s as a starting point, then we go from there. I can incorporate a variety of features and plenty of bells and whistles if you like. Here is some of what I can build into your family website…
- Secure, Private and Protected- HTTPS URL with SSL.
- BlueHost Service Provider– Top rated web hosting. A variety of plan options.
- Layout & Design– 100’s of style options, colors, fonts etc. from which to choose.
- Mobile Friendly- Elegantly renders across all media devices: phone, tablet, laptop and desk pc.
- Email– Unlimited email addresses.
- Photo Galleries– Multiple styles that include slide shows and lightbox viewing. All are mobile friendly.
–Image Commenting –Image Sharing –Linking Options
- Interactive Calendar– Never miss another event. Automatic reminder notices.
- Video– Imbedded or linked to YouTube or Vimeo.
- Built-in Family Blog. Stay connected. Receive auto-updates.
- Interactive Calendar
- Social Media Linking
- Personal Page– Each Member has their own page.
- Genealogy– Custom section dedicated to family history.
- E-Commerce Ready– Should you want to sell merchandise.
- Contact Information– Preformatted templates.
- External Linking– One click access to important news feeds, agencies or clubs.
- Editing– I can assist you with photo editing, image optimization and copy writing.
I am only an email, text or phone call away. Let’s get started.
Legacy Portfolios
YOUR Autobiography- Documenting a life well lived
The process of creating your personal or professional portfolio is a powerful, even life altering endeavor. I speak from experience. Locating, sorting and organizing your life’s work can be emotional as well as time consuming. It will also be extremely rewarding.
You can take a look at my 35 Year career with my company, Venture Horizon. It is divided into 10 categories and found in the portfolio section of Venture Horizon Creations. I believe there is no better way to celebrate a life time of work or chronicle our personal experiences than through a Legacy Portfolio website. I find myself visiting my site frequently. If for no other reason than to feel the joys and some sorrows associated with my memories.
Your Legacy Portfolio…Ready for Prime Time
Perhaps you are in the middle of your career. Maybe retired or thinking about it. It does not really matter because now is always the perfect time to step back and reflect on your accomplishments, your hard work or your meaningful relationships. Whether you are a Baby Boomer or a Millennial your life is worth sharing.
I will work with you to create your Legacy Portfolio be it of your career or personal life. You can then share it with your family and friends. A snapshot in time of your experiences. Who better to tell your story, in your own words, photographs and videos? Your custom-made Portfolio Site will be elegant, optimized for performance and responsive across all media devices. A site you can share with pride.
This is your time. These are your days. Take stock of who you are and what you have done. Examine your life and for goodness sake…tell someone. Tell everybody. Remember what you have accomplished may indeed “echo in eternity”. But first you need a website. Contact me and we can do this…together.
User friendly on every device
Website Design & Optimization
BUILD IT THE RIGHT WAY AND THEY WILL COME. HOW TO STAND OUT IN A CROWD.
- Website Optimization requires the use of multiple tools, advanced strategies and good old-fashioned experimentation. The goal of course is to drive more traffic to my websites, increase conversions (sales) and grow revenue. My websites are appealing to search engines and “real people” simultaneously. My considerations:
- SEO– One of the most critical aspects of website development is search engine optimization (SEO).
– I focus on getting various pages of my websites to rank high in the SERPs (Search Engine Results Pages) for specific keywords that enabled prospects to find my brand in the easiest possible manner.
– The other critical aspect is on-page optimization. Ensuring that prospects that land on my website pages have the best possible user experience, compelling them to either make a purchase or convert them into a lead. - Responsive Web Design- Today 65% of Google Searches are made on a mobile device. So, my websites need to look good and perform equally as well across all platforms. Images and text must scale elegantly and seamlessly. Performance, especially the Shop Page must work equally as well on an iPhone or tablet as on a desktop computer. Google has converted to mobile-first-indexing, ranking mobile performance at the top.
- Page Speed- Half of all internet consumers expect a web page to load in 2 seconds or less. Having a website that loads fast is the first part of good user experience. Therefore, every section of every page must be “optimized” to improve load times. To drive more traffic, increase conversions and grow revenue.
- Content– Study after study confirm the importance of well written, meaningful and accurate copy. Many of the known techniques behind “good copy writing” to increase conversions seem to come naturally. Thankfully, copy writing is one of my strongest skills.
- A/B Testing– I don’t know how many times I changed headlines, copy, fonts and images to increase conversions. My “landing pages” were continuously subjected to revision and testing.
Design Tools & Skills
Web Development Essentials
Even the most gifted graphic artist, coding wizard or technical genius must rely on design and editing tools.
There are many and varied programs I rely upon to create my websites.
- Adobe Creative Suite- Dedicated software programs including PHOTOSHOP, LIGHTROOM, ILLUSTRATOR & INDESIGN. I did all my own post processing and editing.
- Compelling Content- Search engines love copy. The more descriptive and informative you can be, the better. Well written, creative copy writing makes a difference and is among my favorite skills. Below is a link to some of my writings outside the world of product copy.
Technical Writing- Accurate, detailed yet easy to follow Assembly Instructions are an important part of product development. Without them customer satisfaction decreases and often results in complaints that effect ratings on Amazon, eBay and the company website. I avoided any pitfalls by writing all assembly instructions.
Content Management System (CMS) - I prefer WordPress over others. 60% of all websites now use WordPress including many enterprise-level corporations.
Photography- I have all of the equipment required of product photography. A great Nikon, studio lighting, backdrops and more. Products were photographed both in a studio setting or in a home environment.
A custom website enables your business to separate itself from the competition.
Research has shown that a professional-looking website enhances trust, boosts sales and increases leads.
Full Range of Web Design Services
Visually pleasing layouts with compelling content and striking imagery. Promising a memorable user experience (UX). WordPress is my go-to content management system (CMS).
Your website will be Search Engine Optimized (SEO). Ranking high, driving traffic and growing revenue. It will be responsive, fast and user friendly.
20 years experience selling on the internet. Your SHOP pages will be informative, intuitive and secure. As an Amazon Brand Partner I can be invaluable.
Promoting your brand and boosting sales volume through coordinated (PPC) advertising campaigns. Highly analyzed, cost effective promotions through Google & Social Media.
My imagination and originality will enable you to “stand out in a crowd”. Through creative copy writing, masterful image editing enhanced by a wealth of experience.
Ensure every visitor’s first impression is positive and enjoyable. This requires frequent updating, fixes, and content additions. You can count on me for partial or ongoing assistance.
Your business may be doing just fine. However, every now and then you will need some help. Even for a few hours. Review my Resume or Portfolios then call me when your ready.
Agency & Enterprise Level Assistance and Support. Growing and over booked. Contract my services as needed: No fixed salary, health care or benefits.
by Paul Tolejko 2024